Advertising Manager

About the Role
We are looking for a talented and results-driven Advertising Manager to plan, manage, and optimise our advertising campaigns across digital and traditional channels. The successful candidate will be responsible for developing effective advertising strategies, managing campaign budgets, monitoring performance, and delivering measurable growth.

Key Responsibilities
Develop and implement advertising strategies aligned with business objectives.
Plan and manage paid advertising campaigns across Google, social media, job boards, display networks, and other relevant platforms.
Manage advertising budgets and ensure efficient allocation of spend.
Monitor campaign performance, analyse key metrics, and identify opportunities for improvement.
Create and coordinate compelling advertising content, copy, and creative assets.
Work closely with marketing, sales, recruitment, and creative teams.
Conduct market and competitor research to identify new advertising opportunities.
Prepare regular campaign performance reports and provide actionable recommendations.
Test different audiences, messaging, creatives, and campaigns to improve conversion rates and ROI.
Ensure all advertising activity complies with relevant company policies and advertising regulations.
Stay up to date with the latest advertising platforms, tools, trends, and best practices.
Requirements
3+ years of experience in advertising, digital marketing, paid media, or a related role.
Strong knowledge of digital advertising platforms such as Google Ads and Meta Ads.
Experience managing advertising budgets and measuring campaign ROI.
Strong analytical and problem-solving skills.
Excellent written and verbal communication skills.
Ability to manage multiple campaigns and deadlines simultaneously.
Good understanding of audience targeting, conversion tracking